Hopefully you enjoyed my talk at BrightonSEO and you at least learned one thing that you can take away from the session.
I've compiled some extra resources that you may find useful based on what I talked about. This includes all the links that I mentioned in my presentation and also some further reading.
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The Power of Authors and Content for Link Building - this is an article that I wrote for Moz at the start of the year and expands on the points of my talk in more detail. I go through the detailed process of identifying and qualifying influencers and authors, as well as walking you through how I've used this approach to build links.
Scraping Online Communities for your Outreach Campaigns - you may have heard me mentioning XPath. Within this tutorial I walk you through how you can scrape intelligent data around individuals and plug this back into your analysis.
Building an Awesome Content Team to Drive Links to Your Website - this is really actionable post that looks into how you can build and utilise a team of content creators to build good quality, relevant links through to your website.
My Slide Deck