SEO & Digital Marketing Consultant - Matthew Barby

About Me

The digital and content strategist at Wyatt International, specialising in developing content-led SEO strategies. I’ve spent over six years as a digital marketing consultant, working with brands across the world to deliver results from their digital campaigns.

Alongside working with a range of international brands, I’m a columnist for many of the major digital publications within the industry and speak at events across the UK that revolve around content marketing, SEO, social media and wider digital strategy. Also, I’m a lecturer for the Digital Marketing Institute, where I share my experience within digital marketing focused courses, both offline and online.

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Recent Blog Posts

Facebook Likes Don’t Matter Anymore

Okay, that title may sound a little extreme, but there is some truth to it. Whilst Facebook likes aren’t completely worthless, their actual value is diminishing at a rate of knots. Let me explain… Over the past two years, Facebook has been squeezing the organic reach of content for businesses using the platform. In October 2013, …

Create Your Own Awesome Marketing Data Dashboard

Having good quality data to measure the effectiveness of your digital (and offline) campaigns is essential. I spend a large percentage of my time on improving the way that I can measure the effectiveness of the projects that I’m working on. Without this, I’d never learn anything. There are a lot of challenges that come …

Growing a Social Following from Nothing: My Social Media Strategy

There are thousands of articles that have been written about ways to grow your social media following (some of which by myself), but one of the things that most articles fail to cater for is actually growing them from nothing. We all know how Coca Cola, Pepsi and Oreo have built enormous social media followings, …

Recommendations

Nick Eubanks W.L. Snook & Associates
Matthew is a talented and meticulous digital partner. He brought critical thinking and creative ideas to the table that helped us drive positive overall results, and he has never missed a deadline. I would recommend him on any digital project where sound marketing strategy is needed.
Justin Croxton Que Commerce
Sometimes even pros and experts need a mentor. That has been the case for me growing my Search Engine Marketing Agency. Matt has been both my board of directors and sage of SEO. He's allowed me to think more strategically about how I add true value to my clients and most importantly deliver real results. His expertise has been invaluable to Que Commerce.
Daniel Box Farbox Creative
Whether it is to improve your agency, your own site or to become one of the world's best SEO experts faster, seriously chat to Matthew. He's saved us untold time and helped us deliver high quality digital marketing services faster and with more confidence. He always had time for us and he seems to live and breath this stuff. Also, I'm pretty sure he never sleeps.

Hire Me

Below are some of the core services that I offer. I take a very hands on approach to all of my work and will work with businesses (and individuals) of all size/capacity. If you have anything that you'd like help with (that isn't listed below), simply drop me an email and we can have a chat about it.

Blogging

Blogging

I write for most major SEO blogs (Moz, Search Engine Land, Search Engine Journal, etc.), so if you're looking for content that will bring in links and social shares, I can help.

SEO Training

SEO Training

Looking for bespoke SEO training programmes that will help you get ahead of your competitors and expand your knowledge of the industry? If so, let me know and I can design a programme to fit your needs.

Blog Strategy

Blog Strategy

Want a deeper understanding of what content works within your industry and who the key influencers are? I can help you develop a sustainable and effective content strategy that can help you get results from your blog.

Guest Blogging Services

Guest Blogging Services

If you need help building relationships with bloggers and lining up guest posting opportunities then let me know. I've worked with businesses across all kinds of niches to increase their exposure through content placement.

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